This book presents a collection of scholarly articles exploring a range of topics within economics, psychology, and media studies. Each chapter provides a unique perspective, reflecting the latest research and advancements in these fields.
Chapter 1: "A Short Essay on Erich Fromm’s Historical Materialist Analytic Psychology" by Necdet Yıldız delves into Erich Fromm's integration of historical materialism with analytic psychology. This essay examines Fromm's theories on how economic and social conditions shape psychological development and human behavior.
Chapter 2: "Analysis of Foreign Capital Deposit Banks in Turkey by the Bankometer Method Before and After COVID-19" by Arif Çilek and Onur Şeyranlıoğlu investigates the performance and stability of foreign capital deposit banks in Turkey, using the Bankometer method to analyze changes resulting from the COVID-19 pandemic.
Chapter 3: "Auditors’ Professional Skepticism and Fraud Detection Research: A Bibliometric Analysis" by Nevzat Güngör presents a bibliometric analysis of research on auditors' professional skepticism and its role in fraud detection. This chapter provides insights into the trends and developments in this critical area of auditing.
Chapter 4: "Capital Structure in Airline Industry" by Tapdig Imanov and Hatice İmamoğlu explores the capital structure of the airline industry. The chapter analyzes various financial strategies and their impact on the industry's performance and stability.
Chapter 5: "Deep Learning Techniques for Short-Term Air Passenger Demand Forecasting with Destination Insight: A Case Study in the New Zealand Air Market" by Bahri Baran Koçak offers a case study on using deep learning techniques to forecast short-term air passenger demand in New Zealand, emphasizing the importance of destination insights.
Chapter 6: "Effect of Academic Motivation and Self-Efficacy on Career Planning of Tourism Students" by Furkan Baltacı investigates how academic motivation and self-efficacy influence career planning among tourism students, shedding light on factors that affect their career readiness and development.
Chapter 7: "Election Songs in the Context of Political Communication: An Analysis on the Election Song of Istanbul Mayoral Candidate Binali Yıldırım" by Tuba Kalçık Üstündağ analyzes the role of election songs in political communication, with a focus on Binali Yıldırım's campaign song for the Istanbul mayoral race.
Chapter 8: "Eugenic Concerns, Pronatalism and the Politics of Reproduction in the Early Republican Era in Turkey" by Faika Çelik and Necmiye Karakuş explores the historical context of eugenic concerns and pronatalism in Turkey's early Republican period, examining how these issues influenced reproductive politics.
Chapter 9: "Has Turkish Tourism Completely Survived COVID-19? A Time Series and Machine Learning Analysis of Turkish Tourism Data" by Günal Bilek assesses the impact of the COVID-19 pandemic on Turkish tourism, utilizing time series and machine learning techniques to evaluate recovery and resilience.
Chapter 10: "Three-Dimensional Law Metaverse Law" by Aynur Aydın investigates the emerging field of metaverse law, focusing on how legal frameworks are adapting to the three-dimensional virtual environments of the metaverse.
Chapter 11: "Public Relations Roles on the Digital Path" by Elifnur Terzioğlu explores the evolving roles of public relations in the digital age, emphasizing the strategies and practices that are shaping modern PR efforts.
Chapter 12: "Structural Break in Public Debt: An Empirical Study on the Ratchet Effect" by Deniz Aytaç examines the structural breaks in public debt and the ratchet effect, providing an empirical analysis of how these factors impact fiscal policy and economic stability.
Chapter 13: "Technology Companies’ Challenge with COVID-19: An MCDA Application with Different Weighting Techniques" by Orhan Emre Elma applies Multi-Criteria Decision Analysis (MCDA) to assess the challenges faced by technology companies during the COVID-19 pandemic, using various weighting techniques.
Chapter 14: "The Impact of Credits and Exchange Rate on Inflation Over the Period 2010:01-2022:06 for Turkey" by Ahmet Gökçe Akpolat explores the influence of credit and exchange rate fluctuations on inflation in Turkey, providing a detailed analysis from 2010 to mid-2022.
Chapter 15: "The Marketing Adventure of Sunglasses: Technology and Its Reflections" by Dilek Aydoğdu and Mehmet Dağ examines the marketing strategies and technological advancements in the sunglasses industry, analyzing how technology impacts product marketing.
Chapter 16: "The Marketing of Tourism Industries: An Overview" by Tuğrul Günay provides an overview of marketing strategies in the tourism industry, highlighting trends, challenges, and opportunities for effective tourism promotion.
This book offers a rich array of research and analysis, making it a valuable resource for professionals, researchers, and students interested in understanding contemporary issues in economics, psychology, and media studies